After 10 Years of experience in BTL Advertising and Implementing In-Store campaigns and events for Nivea, Jack Daniel’s, Danone, JTI, Vodafone, I am thrilled to have opened a new era in retail advertising with Tokinomo. Currently the COO of the company, my biggest joy is to see our campaigns reaching not only incredible sales results but also positive reactions from the shoppers. This is what real marketing is all about.